Mariola Bruszewska
- Design Director
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Expensify This: Super Bowl 2019

Expensify Th!$:Super Bowl 2019

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Grammy-winning rap mogul 2 Chainz stars in first expensable music video.

On January 24, 2019, rap star and big spender 2 Chainz dropped a music video for his new single, “Expensify Th!$” featuring gold toilets, actor Adam Scott and a $200k ice-sculpted Lamborghini. Using the Expensify app, viewers could “expense” every item in the video for a total of $500k in real cash.

 

Design Direction & Design: Mariola Bruszewska

Creative Direction: Hannes Ciatti, John McKelvey, Johan Arlig, Ruth Bellotti

Copy: John McKelvey, Nick Morrissey

Agency: JohnxHannes NY

When you live the life of a baller like 2 Chainz, you've got better things to do than collect receipts and fill out spreadsheets. Cue Expensify. Just snap a ...
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